Google+, Google’s latest attempt at creating a social network, has already been labeled by some observers as a bona fide Facebook-killer. Although it’s still far too early to have that definitive opinion, the search giant’s social network does plan on rolling out some very Facebook-like features in the near future, including pages or profiles specifically for brands.
Just this week, Christian Oestlien, the Ads Leads for the Google+ Project, posted a video on YouTube explaining what’s to come over the next few months. Although he touched on a number of topics in the video, what’s most notable is the upcoming availability of business profiles for brands, corporations, or places. He also warned businesses against using regular consumer profiles for business.
“We have a great team of engineers building similarly optimized business experience for Google+. We’re very exited about it and hope to roll it out later on this year. It will include things like rich analytics and the ability to connect that identity to other parts of Google that businesses might use on a daily basis, like AdWords. So we are asking people to hold off on using consumer profiles to get a business identity on Google+,” Oestlien said in the video.
At this point, business profiles are still only in the testing phase and are not widely available. If you’d like to sign up to participate in the testing, you can do that via this form.

